At Paseo Begonias, our flagship urban destination, we continue to create spaces where ideas come together, conversations take centre stage and people drive the city’s development. In line with this, Popurrí hosted a discussion organised in partnership with Semana Económica: ‘Strategic AI: from hype to competitive advantage’, an event that brought together business leaders to reflect on the true impact of artificial intelligence on organisations. 1 Strategic AI: From Hype to Competitive Advantage This discussion forum provided a unique platform for exchange, where concrete and practical insights were shared on how AI can be strategically integrated into decision-making, operational efficiency and the creation of sustainable value. Moving beyond trends, the conversation focused on shifting from rhetoric to real-world impact, viewing technology as a tool in the service of business purpose and growth. Idea clave: AI adds value when used strategically, not just for the sake of hype. 2 Paseo Begonias: A unique urban destination. At Paseo Begonias, we bring together everything from prime office space to retail outlets and services that make day-to-day life easier for our business community in San Isidro. Its state-of-the-art infrastructure and focus on sustainability make this urban destination a strategic hub, offering flexibility and dynamism to businesses seeking a solution tailored to their needs. Our spaces are designed not only for work, but also to foster community, drive strategic partnerships and promote gatherings that transform the business environment. From talks and after-work events to activations and dining experiences, Paseo Begonias is establishing itself as a unique urban destination in the city. 3 Torre Rosales: The Future of Prime Office Space. We believe in a better city, which is why we remain committed to developing spaces that enhance urban life. Torre Rosales, our next property development on Paseo Begonias, will be the country’s most modern prime office building, combining cutting-edge architecture, sustainability and well-being. A new urban icon that will further cement our mission to create spaces that leave a lasting legacy. Compartir: Did you like this article? Yes No Thank you! We are glad it was helpful.